6/13
  • Pages
  • Editions
01 Cover
02 Highlights
03 Introduction
04 Diversity drives innovation: Leading for the future, now
05 Flashes of genius: Learning the art and science of creativity
06 One small step for a congress, one giant leap for scientific presentations
07 Bringing it home: The next generation of clinical trials
08 Authorship challenges & solutions: ISMPP Authorship Algorithm Tool update
09 Session wrap up
10 Key considerations when using social media and working with DOLs
11 Audience segmentation: Using archetypes to create personalized omnichannel scientific engagement
12 Plain Language Summaries: A key advance in unlocking the potential of shared decision-making
13 Unlock Possibilities - Contact us

One small step for a congress, one giant leap for scientific presentations

Presented by: Jude D'Souza, OPEN Health, and Nathalie van Havre, European Hematology Association (EHA)

We all talk about giving more engaging presentations but, in 2021, EHA seized the initiative to try something bolder with their key “Spotlight” talks.

In a session that involved a talk show-style interview, audience workshops, and video testimonials from the EHA 2021 faculty, Jude and Nathalie revealed how these speakers were convinced to engage with a bolder approach to the Spotlight presentations...by imposing anxiety-inducing restrictions! This was followed by training and coaching from Jude, who explored the major areas that needed improvement. These included speakers trusting their gut instinct, shaping their content into a compelling story, allowing the audience to see their content from their unique perspective, and ensuring they crafted a strong opening to grab attention from the start. Following this last point, audiences were challenged to craft a powerful intro to the dullest topic they knew, demonstrating that there were some masterful storytellers in the crowd!

Votes indicated that the audience were broadly willing to spend the necessary time preparing presentations and investing in training for their speakers. Continuing to improve the quality of presentations involves not only pushing speakers outside their comfort zone but also reassuring them that they have the necessary support to succeed.

Nathalie noted that she did not expect the faculty to become amazing presenters overnight but that this sort of improvement will be an incremental process

Polling results

How do you think your speakers would react if you placed limitations on their presentation?

When picking presenters for events, what do you typically focus on?

What would you be willing to invest to develop better speakers?